Simple Habit Net Worth 2024 [Insights]

Who is Simple Habit?

Simple Habit is a mobile app that offers a variety of mindfulness and meditation exercises to help users reduce stress, improve focus, sleep better, relax faster, calm their nerves, and breathe easier. It was founded by Yunha Kim in 2016, who was inspired to create the app after discovering the benefits of meditation during her time as a start-up CEO.

The app has since grown in popularity and has been featured in numerous media outlets, including Forbes, Business Insider, and TechCrunch. But what is the net worth of Simple Habit in 2024? Let’s delve into the details.

Estimated Net Worth:$50 million
Founder:Yunha Kim
Country of Origin:United States
Source of Wealth:Mobile App
Table: Simple Habit Net Worth 2024

Simple Habit’s Revenue Streams

Simple Habit generates its revenue through a freemium model. The app offers a selection of free meditation sessions, but users can access a wider range of content by subscribing to a premium plan. The premium subscription also removes ads and allows offline access to the content.

Subscription Revenue

The primary source of revenue for Simple Habit is its subscription service. Users can choose between monthly, yearly, and lifetime subscriptions. The pricing varies, but the average cost is around $12 per month or $90 per year. The lifetime subscription is priced at $300.

Advertising Revenue

Simple Habit also generates revenue through in-app advertising. The ads are displayed to free users and are removed once a user upgrades to a premium subscription.

Growth of Simple Habit

Since its launch in 2016, Simple Habit has experienced significant growth. The app has been downloaded millions of times and has a large and active user base. The growth of the app can be attributed to several factors.

Increasing Awareness of Mental Health

There has been a growing awareness and understanding of mental health in recent years. This has led to an increased demand for tools and resources that can help people manage their mental health. Simple Habit, with its focus on mindfulness and meditation, is well-positioned to meet this demand.

Effective Marketing Strategies

Simple Habit has implemented effective marketing strategies to attract and retain users. These include partnerships with influencers, targeted social media campaigns, and offering a free trial to new users.

Future Projections

Looking ahead to 2024, it is expected that Simple Habit will continue to grow and increase its net worth. This is based on several factors.

Continued Demand for Mental Health Resources

The demand for mental health resources is expected to continue to grow. As more people become aware of the importance of mental health and the benefits of mindfulness and meditation, the user base of Simple Habit is likely to expand.

Expansion into New Markets

Simple Habit has plans to expand into new markets, including corporate wellness programs. This will open up new revenue streams and increase the app’s user base.

Introduction of New Features

Simple Habit is constantly updating its app with new features and content. This not only improves the user experience but also encourages users to continue using the app and subscribe to the premium plan.


In conclusion, Simple Habit has experienced significant growth since its launch in 2016. Its focus on mindfulness and meditation, combined with effective marketing strategies and a strong revenue model, has led to a projected net worth of $50 million in 2024.

With the continued demand for mental health resources and expansion plans, the future looks bright for Simple Habit.

The net worth figures and related information presented here are derived from a variety of public sources. These figures should not be regarded as definitive or fully accurate, as financial positions and valuations are subject to change over time.
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